I have some big huge news to announce!! My lovely friend from Baby Blackbird started the most amazing project and I have come on board to help. Want to know what it is????
Welcome to The Style Mentors…
Brandy says it best…
“It’s not a shop, nor is it another blog.
It’s a unique Online Stylist Service, or as we like to call it Style Mentoring Service. Myself and a couple other amazingly stylish and talented bloggers have teamed up to offer an affordable personal online styling service. We can style your whole family {kiddos and dad’s too}, you choose your stylist {the one who has the style you admire most}, and your package, answer a few questions and your mentor will create a lookbook with outfits {links to shops}, tips and advice just for you.”
How Awesome, right? I couldn’t be more excited about this project!
Here are the bios we’ve set up about each Style Mentor…
Brandy of Baby Blackbird
Melissa of Dear Baby
and me!
Head over to the site and learn more about what The Style Mentors are all about!
That’s great! Congrats on being one of “The Style Mentors”.
Awesome! I’m excited to see how this works out for you fashionable ladies!
what brilliant little ladies you are!! what a great idea, I just love it … congrats on your new adventure!
jess
http://www.jesscauseblog.blogspot.com
this sounds so amazing and it is something NEW that nobody else has done before! how refreshing! i wish you the best of luck!!
<3 steffy
http://steffysprosandcons.blogspot.com
I seriously think this is one of the coolest ideas I have seen in a while. I wish you guys all the best with it, because you really deserve it. All three of you have such great senses of style, and each one is unique. Good luck and congratulations!
AWW, I love this! so cute!
this is awesome! I’m so proud of you!
this is awesome! you’re going to have so much fun. I’d definitely love to have you recommend me a wardrobe. 🙂
how awesome! congratulations!!
Wow! This is such a great idea (and must be so much fun for you)! Can’t wait to keep up with it and see how everything goes.
xx.
this is a brilliant idea! good luck with your new project
raspberrykitsch.blogspot.com
xx
Hey Jen,
Just wanted to say that I think this is an interesting idea that could turn into something great. I do have a couple of pieces of advice that I hope you’ll take in the spirit of helpfulness in which they were given. I love seeing women making it as entrepreneurs.
1. I think the biggest issue here is that the site seems to be solely aimed at people who are already readers of your respective blogs. I know you collectively have a large audience, but think about the people who will stumble on your site from a Google search. If I didn’t know anything about any of you, or style blogging, I might find myself wondering what makes you qualified. Most people aren’t going to spend the time to peruse all your blogs to figure it out. Just go into more depth with some signature looks in your profiles on the site. Everything I’ve ever learned about business points to one thing: eliminate as many obstacles as possible between your customer and the product.
2. The copy on the site is literally riddled with grammatical errors. This is a big deal to many people. Basically, if I came across the site I would wonder, if they can’t properly proofread their website, how can I expect them to put time and effort into their services?
3. I think you definitely need to expand upon your examples. The one PDF doesn’t really add to the value proposition of what you’re offering. To me, it’s not much different than what a million people can do on Polyvore. What I would have done prior to going live would have been to have each of you offer the services to someone you know, then go into detail about the individual, her body type, her lifestyle and preferences, budget, and how and why you chose her pieces. This would be more compelling. As it stands, it’s like, “Oh, I’m paying $65 for a Polyvore set??”
4. When you look at all of the above, the pricing seems really off. Consider the fact that there are stores that offer free personal shopping consultations, and the fact that in some markets you can get an in person wardrobe consultation for not much more than what you guys are charging. The question that you have to have a clear answer for is “Why should customers pay this much for this service.” As it stands, I don’t think that your website clearly answers that. I would consider lowering the online pricing, and also offer in person services to people in your area.
Like I said before, it’s a good idea, but I think to be successful your presentation needs some tweaking.
This is so exciting, Jen! This seems like the perfect opportunity for you. 🙂 And Melissa and Brandy are so sweet, you’re in such great company.
Congratulations!
Totally agree with April, who voiced my concerns more eloquently than I could. I hope you guys are successful with this, but I do think you need some tweaks. The grammatical errors on the mentors site are a serious issue–there are even some in the PDF sample. If I were paying someone to find an outfit for me, I would want them to carefully listen to my requirements and provide something appropriate. Seeing the grammatical errors makes me worry that you and your business associates lack the basic attention to detail that would be required to do that. It makes the whole website look slapdash.
Just my opinion–you can ignore me, of course, but it’s kindly meant. Best of luck with this!
So fun! Congrats Jen!
April, I think you’ve provided some really solid advice! When I looked through the site I thought many of the same things. #2 was actually the first thing that struck me. When I took a closer look, Baby Blackbird seems very lovely and genuine, but her blog has a crazy number of grammatical errors/typos too.
Jen, I think this has the potential to be fun! Best of luck!
The site looks great. I think it’s a wonderful idea.
I have to agree with April… I think this idea has amazing potential but it definitely needs some tweaking. I think the price points are totally reasonable for “in-person” styling help, but seems like a lot of money to dish out for a pdf of ideas. Do you really think you’ll be able to help someone solely based on info you’ve collected in a questionnaire? I don’t know, I just feel like you would really need to see specific clothing on a specific person in order to really be of help. And, lots of mamas don’t have lots of cash, especially considering the current economy, so if they have to spend this much money just for advice, they probably won’t have much left over for a shopping spree. And btw, I am totally a mama in need of some fashion advice so truly, I would love for this type of resource to be available, but I’m just not sure.. Anyway, what do you think? Is this even meant for people who feel like they are completely clueless when it comes to fashion? (at least that’s how i feel 2 babies later). Regardless, it’s intriguing and I’m super curious to see how it works out. Good luck!